Get More Clicks

Get More Clicks

We work with home care agencies to get them to show up better in Google (and other search engines) primarily by getting them broadly listed (see my letter from last week) and by increasing the number of positive reviews that their clients give them (see the letter I...
The Consequences of Dirty Data

The Consequences of Dirty Data

Any time your agency is listed anywhere online or in print, it is referred to as a “citation”. Over the years, your business can end up being listed in dozens or hundreds of locations. The problem is that what is true this year may not be true next year. You could...