by admin | Feb 6, 2019 | News
Over the last 24 months some significant changes in consumer behavior with regard to online consumer research. This particularly impacts home care where the industry is years behind in using this free resource of business. When Amazon started this review craze a dozen...
by admin | Jan 29, 2019 | News
Success breeds success. And, once you have accumulated a few positive Google reviews, you can use them to generate more inquiries – and a larger census. Using a simple set of code you can have a Google My Business (GMB) Widget installed on your website. Any of your...
by admin | Nov 17, 2018 | News
Consumer reviews are a key part of many businesses. They are most prevalent for restaurants and hotels, of course, but also auto repair, dentists and carpet cleaners. People want to know whom they can trust when hiring someone to provide services. Surprisingly, this...
by admin | Nov 10, 2018 | News
“Marketing” is a process of telling people how good you are. It is a well-established practice. “Inverse Marketing”, is just coming into play in a big way. Inverse Marketing is the process of getting people unaffiliated with your agency to willingly deliver your...
by admin | Nov 3, 2018 | News
Google Analytics has the ability to make most agency owners’ eyes glaze over just thinking about it. This article will surprise you. Though the setup is easy, let someone who “speaks the language” get you started. Once you see what you can learn and how easy it is to...
by admin | Oct 27, 2018 | News
Your agency gets hit on Google with a negative comment. You search your records and find no one who fits the description of the person or situation. What should you do next? Fake negative Google reviews are possibly one of the most frustrating things about modern...